About The School

As a sales professional for well over 18 years, I've seen a lot of the good and bad of the sales world and I was determined to help younger sales professionals learn the good that sales have to offer.

There is a lot of bad advice, poor sales tactics, and less-than-desirable behavior going on in the sales world and I don't believe it has to be that way.

Sure, there are ways to help gain attention and make your product/service stand out from the crowd, but these are more byproducts of being a decent human being and doing it the right way.

That's what I have strived to do in my career and it has paid off for me and that's what this school is all about.

Empathetic Selling

Because let's face it...Sales are human.

  • It's in the way we treat people.
  • It's in the way we show up.
  • It's in the way we communicate.
  • It's in the way we forge relationships.

If we start down this path then it opens up a wide range of possibilities for how we can help our clients succeed.

Because at the end of the day isn't that what it's all about?




Hey, I'm Brian Ondrako! Here's a "cliffs notes" version about me.

First and foremost, I am a Dad to an amazing young boy. He keeps me young and energized! I also Podcast, Blog, Write books, and consult Solopreneurs and Start-ups on the best Sales Practices to grow their businesses. I keep quite busy with these endeavors and more! 

My story is similar to many others. For many years after college and through my 20s, I felt like life was just passing by and I was feeling very complacent and unsure of where life was heading and what my purpose was. This dark period turned into an awakening of sorts and after a renewed focus on my curiosity and imagination it opened the door to what I called my “Renaissance Period”. It brought me into a world of deep learning and exploration that I hadn’t fully embraced since childhood. That curiosity sparked the entrepreneurial fire that has always been inside me but was buried for most of my life out of the fear of success, self-limiting beliefs, and judgment of those around me.

What I've discovered through this journey is that I am a NAVIGATOR and my “North Star” is to help navigate people to Just Get Started. It starts from within. It starts with the understanding that we cannot discover happiness until we discover ourselves. I feel that if we can focus on building that awareness then we’ll have a greater appreciation for the world around us and create the building blocks for a happier and more fulfilling life. 

I am always looking to connect with new people and hear about what cool adventures they are involved with. Please feel free to send me a note through my contact form on my website http://brianondrako.com or connect elsewhere; Instagram, Twitter, Linkedin or Substack.